2.16.2009

Made to Stick

Finished Made to Stick by Chip & Dan Heath the other day. This is definitely a book worth checking out. Not a Christian book per se, but every preacher/teacher should read it. It's a book about what it takes to get ideas to stick with people and becoming a better communicator. In short, their premise is that in order for an idea to stick it needs to be simple, unexpected, concrete, credible, emotional, and incorporate stories.

Honestly, for a preacher this book is a goldmine. Not only for teaching you to be better at your craft, but because it's also chock full of great stories and illustrations.

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